Pay Per Click

Kortia gives you definite major advantage with pay per click (PPC). Even with the best getting to the top can sometimes take weeks, months or even years depending on how much competition you have. Kortia can do your Google, Yahoo and MSN campaigns. They can sometimes be over whelming and certainly discouraging. Do not let this happen! However if you just flat out do not have the time, we can do it for you. Google being the dominate search engine, yahoo trailing with msn following up the rear bring some business with PPC (pay per click). PPC can get expensive, from .20 a click to as high as $8.00 a “click” is what we have seen. A lot of the people searching the web do not even realize that clicking on a “sponsored” link can be so costly. This is also where adsense comes in. Google allows companies to place Google sponsored links on their site and each time someone clicks on a link they actually make a commission! A very small one, but those that have 100,000 unique visitors a month are making a nice income.

Some times PPC click is an ok deal and maybe even a great deal in a few cases. However a lot of the time it has been loss. It is important to make sure your ROI (return on investment) is working effectively. If you are spending more then what you are making, then it may not make sense unless it is a product that brings residual income. New sites need to keep in mind that usually sales are not instant. People look, research, and then get a comfort feeling and make a purchase. It is great to consult with advertising professionals on landing pages.

Organic is certainly better for many reasons.

 
1. It’s free!
2. More people click on organic
3. Your click through rate is 70% higher
4. People feel more comfortable buying
5. It gives your company a higher status of confidence